Fritos

Fritos is a brand of corn chips and dipping sauces created in 1932 by Charles Elmer Doolin and produced since 1959 by the Frito-Lay division of PepsiCo. Unlike the similar tortilla chips, which are made from cornmeal and use the nixtamalization process (known as masa), Fritos are made by deep-frying extruded whole cornmeal. The brand is also called Frito-Lay with Lay's.